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DRC unanimously approves design

VENTURA COUNTY, Sep. 20, 2012 — Discovery Venues is pleased to announce it will be opening its first location in the beautiful seaside city of Ventura this coming January. With city approvals in place, Discovery is now proceeding with the restoration and property improvements for its future home at 1888 E. Thompson Blvd.

Bowling won’t be a new addition to the neighborhood though, as 1888 E. Thompson Blvd. has been Ventura’s classic bowling destination for the past 55 years where Poinsettia Bowl and Ventura Bowling Center have operated since 1957.

“I’m excited for this project. There isn’t anything like it in the entire county, and I can’t wait for the beautification and revitalization it will bring to Thompson Blvd. This is exactly what we need here in Midtown,” said Michael Gourley, business and property owner of Gourley’s Allstate Insurance on Thompson Blvd.

The City of Ventura’s council-elected Design Review Committee has formally approved Discovery’s exterior design and property improvements. Simplistic and repurposing best describe the theme throughout the re-development of the California-lifestyle bowling and restaurant project.

“Discovery is an entertainment destination offering a complete social experience with bowling, cocktails & farm-to-table cuisine. Discovery creates California-lifestyle experiences for a socially-conscious, youthful culture… and that youthful culture represents a positive, inner-vitality… an infectious desire to have fun!” said Founder and CEO, Jeremy Pemberton.

Discovery will feature 9 bowling lanes, billiards, shuffleboard, comfortable lounge seating, giant projection screens running sports and the best surf videos (ever), local artwork, a horse-shoe bar utilizing reclaimed wood from old lanes, a locally-sourced menu, local & regional micro-brews, a private VIP room, VIP lanes and 160 capacity banquet room.

Discovery is also host to the largest, most fun private party and event space in Ventura County. Discovery’s entire operations, from floor-plan to menu, has been designed to accommodate events for non-profits, community organizations, and the county’s prominent business firms from 4 to 400 for private banquet service or complete buy-outs .

“We can’t wait to let people know about our Group & Corporate Private Party products! Ventura County lacks a fun, exciting venue for private parties and events. Party planners will be impressed with what we have to offer,” said Jeremy Pemberton.

Press tours available beginning Nov 4th for interior demolition.

To schedule please contact:

press@discoveryventura.com

About Discovery:

Discovery is an upscale bowling experience featuring mouth-watering cocktails and locally-sourced California-cuisine. Discovery specializes in hosting a variety of upscale parties from team building events to bar mitzvahs to wedding receptions. Discovery is an entertainment destination backed by local investors committed to a strong, positive and vibrant community.

Restoration Hardware

Probably the most dramatic change to the 70 year-old building will be the restoration and exposure of the Lamella style roof – as it was originally intended. When the building was discovered it was immediately a priority to expose the column-free, open-air roofing design that has proven timeless.

We can’t wait to keep you posted! We’ll be sandblasting the wood and exposing the hardware of this math-driven/honeycomb roofing structure.

An insiders view of the existing lamella roof.

Historical Lamella roof covered up by low-hanging ceiling. Let’s expose that beautiful craftsmanship!

The low hanging ceiling was an unfortunate craze of the late 70′s and early 80′s.

The space opens up to reveal the beautiful 1940′s Lamella roof for a look that’s proven timeless. Ahhh.. that feels much better.

Unanimous approval by Design Review Committee

It’s unanimous. Discovery is coming to Ventura! There was a marathon of projects in front of Discovery on the evening’s agenda, where the city-council appointed Design Review Committee finally heard the item after 10pm.

Though the project is only considered a “facade improvement” – it’s clear there is much more being improved at 1888 E. Thompson Blvd. For over 55 years the building has operated as a bowling alley. Seemingly, it’s been over 55 years since the property has been improved.

With the unanimous approval of the design, Discovery is set to improve the property and restore the building for decades of use ahead.